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growth in mobile phone sales


The first big piece of news that came out of CeBIT (mentioned by Russ a few days ago) comes from a new study by Gartner group that says that:

In 2002 a total of 423 million handsets were sold, up 6% from 400 million units in 2001. Growth has been driven by consumers who replace their old handsets with new ones with new features. Finnish mobile phone producer Nokia is still market leader with 36.8% of the sales compared to 36.9% a year before. At second place is US-based Motorola with 15.6% en number three is Korean Samsung with 9.8%.

Link here, More details here.

6% growth is good, but I don't know if I'd call it "soaring" as the article does (or other articles that mention it). Certainly it leaves little room for all the players to grow without cannibalizing each other (or their own sales). Still, it doesn't yet answer the main question: namely, what I was wondering if the new handsets were selling well. The jury is still out it seems, since as the Yahoo! News article notes, most of the sales happened in basic handsets rather than the new ones, although the advertising campaigns for the new handsets were what drove customers to the stores in the first place.

Categories: technology
Posted by diego on March 11 2003 at 2:45 PM

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