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apple goes into... music


Yes, apparently.

This NY Times article says that they are going to come out with an online music store. (Yes, the article focuses on them investing in Universal music, but that's not really the important part IMO).

What are they thinking? I understand it must be tempting, since their users are loyal and iPods are flying off the shelves. It might even make some money. But isn't it stretching Apple's capabilities too far? Isn't apple a technology company, not a music service, or whatever? Wouldn't it be better for them to concentrate on what they know how to do?

I dunno.

A net-second later: I found this story that says that Apple is looking at buying Universal Music (?!?!?!). Makes even less sense. But I guess that since Jobs has some knowledge of managing a content-creation business through Pixar, it wouldn't be an outright disaster right away. Not too confident it would work out in the long run nevertheless.

Categories: technology
Posted by diego on April 13 2003 at 12:06 AM

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